So this morning I planned on talking about my workout and an ab routine, and then I went and read this article and got all riled up. Now I have to talk about it with you guys.
Now, there have been some pretty odd brand pairings in today’s day, but this one is a bit of a shocker.
McDonald’s has signed a deal with Weight Watchers, branding some of their menu items as healthy and “Weight Watchers approved.”
It’s true. Basically, McDonald’s gets to further its ongoing quest to be rebranded as “healthy” by having Weight Watchers promote the fast-food chain to its members, and Weight Watchers gets to advertise by having its logo on McDonald’s menu items – including fried foods like fillet o something like fish and chicken nuggets.
OK, so before I go into my thoughts, I’ll be up front and just let you know my opinion is that I don’t approve (if you hadn’t caught that already .)
While I do understand that life gets busy and sometimes McDonald’s happens (heh) I just think of the two teaming up as a bit ridiculous.
- I understand that having nutritional information is helpful, but to support unhealthy, fried foods is just disappointing.
- To list fried foods as like chicken nuggets as WW approved and “healthy” is contradictory to the direction weight watchers has been rebranding itself. What happened to moving from just points and portions to whole foods and a healthy diet?
- Why can’t they even just listing the points for everything – with points per serving size – on the menu? Just stamping something “weight watchers approved?” doesn’t seem like it’d be very helpful for dieters.
Let’s move on, shall we?
I don’t know if my breakfast is WW approved, but I do know that it is very tasty and healthy:
The return of paleo cereal! Plus a HB egg to make it more filling. Before eating this morning’s breakfast I was at the gym and did this HIIT workout, and I’m a ravenous beast on HIIT workout days.
The other day, Lindsay asked how I make my cereal. Ask and you shall receive! There’s a few variations, as I originally got the idea from Christina who got the recipe from youtube, but this is how I make it:
Paleo Cereal (though not really because I add brown rice protein powder)
¼ c. raw walnuts
¼ c. raw pecans
~1 tbsp. chia seeds
Dash of sea salt
Hefty shake of cinnamon
1 scoop vanilla protein powder (optional)
½ grated apple
2 tbsp-ish unsweetened coconut flakes
1 c. unsweetened flax or almond milk
Mix all the ingredients except the milk together in a bowl, then pour the milk over top.
Time to get ready for work!
What are your thoughts on Weight Watchers teaming up with McDonald’s?